A Business Model for Business Owners & Bloggers Who Don’t Want to Burn Out
Turn the content you love writing into a calm, profitable, and sustainable business that earns like full-time on less than 20 hours a week.
$2,500 for 1 year

Over 350 (and counting!) business owners and bloggers have joined —with 100% saying they’d recommend it. This isn’t just another course. It’s the calm, support-backed system that saves you hours and actually works.
(Formerly “The SEO Roadmap”)
Hey… Is This You?

But what you haven’t found yet? A system that actually works with your brain and your energy.
Not one that expects you to post daily. (This one only requires 30 TOTAL)
Not one that turns you into a content machine.
Just something that works. Period.
You don’t need more information. You need real direction.
Like:
→ What to do first.
→ What actually moves the needle.
→ What to ignore.
You might be…
- A course creator or business owner who’s ready to make search traffic finally work for you
- A blogger who’s seen a few ad commissions trickle in, but nothing that feels reliable
- Someone who’s built audience before, but never built the kind of business that could run without you
- Or someone who’s just tired of duct-taping advice together at 11pm and hoping something sticks
Whatever your starting point, the end point is the same.
This isn’t about working harder. It’s about finally having a system that’s calm, part time, $2-5k+ month’s profitable, AND sustainable.
One that works when you do, and when you don’t.
If you’ve ever thought:“I know this could work… if I could just get my brain to cooperate (and someone would show me what to do to take one thing off my endless to-do list),” then you’re exactly who I built this for.
PPTB STUDENT CASE STUDY
“I knew enough to know I was missing a lot of critical knowledge and it felt overwhelming trying to teach myself everything and figure it out alone. I just wanted something straightforward. A step-by-step system.
And someone with values like mine. Someone who actually cares about serving their audience, not just gaming the algorithm.
All the keyword stuffing and ‘hack the system’ advice was a turn-off.
I wanted to build something useful, long-lasting… and I felt stuck. PPTB was everything I could’ve wanted and more.
It walked me through everything! From setting up my first WordPress site and figuring out the tech, to understanding affordable tools and custom GPTs.
Every step I needed? Covered. Clearly. In-depth. Thoughtfully.”
Since joining, I’ve:
✔️ Set up my site
✔️ Qualified for ad networks
✔️ Built a better tech stack
✔️ And I’m about to launch my first digital product
“My site is already miles ahead of where it was and I’m just getting started. I’ve taken other courses, worked with other coaches… no one delivers like Nina.
This program answered every question I had and even ones I didn’t know to ask.
Also? The private podcast feeds are my favorite thing. I listen on the go, then go back and complete the steps later. Honestly, I’m annoyed that more people don’t offer this, it’s that helpful.
If you’re overwhelmed by SEO or unsure what to do next, PPTB will walk you through every step. The clarity. The depth. The support. It’s just… beyond.”
— Kara, Blogger & Business Owner of Tangled Hideaway

🔎 Have You Ever Googled…?

- “Why isn’t my blog making money?”
- “How do I grow traffic without showing up on Instagram every day?”
- “Is blogging even worth it anymore?”
- “How do I get into Mediavine?”
- “Why is no one reading my posts?”
- “What’s the best way to repurpose blog content?”
If yes? You’re in the right place.
PPTB isn’t just about blogging, it’s a search-powered business system for content you actually care about. One that helps you get discovered, earn consistently, and protect your energy.
Real things students have said:
- “I want traffic that doesn’t disappear when I stop posting.”
- “I don’t want to be famous. I just want to be found.”
- “I’m tired of buying courses that feel like 80 hours of fluff.”
- “Can someone just show me what to do… like actually?”
- “I want to build something that works even when I’m tired.”
“Hot take: Social media is harder than SEO. I love the ‘set it and forget it’ nature of SEO.”
— Nina, Creator of PPTB
Anna (PPTB Student) — For Creators Wanting Visibility, Confidence, and Growth
“Before joining, I wasn’t making enough money with my blog. I felt overwhelmed and didn’t know where to focus my time.
Since joining PPTB, we’ve been invited on a press trip by a DMO, had products reach out to be featured, and got invited to a radio show. (It was just two minutes, but who cares—it was fun, and they said ‘you’re definitely doing SEO right because we found you.’
Our income has stabilized at around €2,000/month, and we’re expecting it to increase in the summer months. I finally have a clear blogging strategy—what to focus on and what not to.
I use the custom GPTs regularly they’re so helpful. And the detailed Loom videos are easy to follow and packed with depth.
If you’re on the fence, do it. You’ll regret not starting earlier.”
-Anna, Blogger
What If It Actually Worked?
What if your blog wasn’t just a time-suck or a half-finished idea but a real business asset that made people find you, trust you, and buy from you?
What if…
PLUS:
- Your tech setup didn’t require a $10k developer or another breakdown
- You had a clear path to income (ads, affiliates, products, services—and actual strategy for when to use each)
- You knew what to work on next, instead of bouncing between advice that contradicts itself
TRUTH:
Online passive income doesn’t exist.
It’s all dividends from the past work you put in, if you have the right system.
That’s exactly what we help you build:
A money-making, search-powered business that earns like a business without turning you into a content machine.
And it all starts with a better way to blog.
Before you roll your eyes and think, “okay, but that’s not real life…”
I… only have a couple hours a week max to squeeze this in—there’s no way that’s enough to build a real business, right?
I… have unpredictable energy and can’t guarantee those hours will even be usable.
I… am tired of being sold the shiny future, only to be handed fluff and overwhelm.

Yeah. Same.
That’s exactly why I built this program the opposite way.
This isn’t magic or pre-Google-core-update tricks.
It’s a real strategy.
Real Structure: Every lesson and feature is designed to help you build a business that fits your life, not someone else’s idea of what hustle should look like.
Real Support: And the only program with true 1:1 support from the founder that actually fits into your very real, very full life.
Blogging isn’t dead.
It’s different now, but still wildly effective.
Search didn’t go away, it just evolved. And I’ll show you how to evolve with it.
You don’t need 100 posts. You need the right 30.
I hit $100K with just 14.
Emma doubled her traffic without posting anything new.
Others built $60K–$100K/year ecosystems with 20 posts or less.
If you’ve been burned by systems that didn’t actually work with your life—this is your pivot.
Profitable Part-Time Blogger™ is a 12-month high-support, self-paced program that feels like having Nina (and Theo 🐾) in your corner for a full year without the overwhelm of traditional coaching.
You’ll get everything you need to grow search-backed traffic, convert it into income, and build a business that fits your actual life—all in 20 hours a week or less.
The Search-Powered Business Framework
A 6-Step, No-Fluff System to Build a Business That Grows With You
Whether you’re just starting out or stuck at a plateau, this isn’t about doing more, it’s about doing what actually moves the needle.
Step 1: The Biz-Backed Blog Blueprint
Build a blog that’s set up like a business from day one (or day 700). We reverse-engineer your goals to create a path that fits your life, energy, and income needs—with practical marketing and mindset support from the start.
Step 2: Website Setup (For the Chronically Tech-Challenged)
From domain to done, without the tears. Step-by-step videos walk you through building a site that works for real people and search engines, with plug-and-play shortcuts to save you hours. Yes, even if tech makes your brain hurt.
Step 3: Organic Audience Growth
No dancing on camera. No paid ads. Just SEO that works for humans. You’ll learn how to write content people are already searching for while building trust and visibility that actually lasts. Perfect for business owners and bloggers pivoting from social burnout or starting fresh with a smarter strategy.
Step 4: Affiliate & Sponsor Revenue Systems
Earn money from what you already use and love. Learn how to write affiliate content that converts and attracts sponsors aligned with your audience without turning your site into a billboard.
Reminder: Pageviews are vanity. Conversions are king.
Step 5: Email Without the Overwhelm
Social media can vanish. Your list? That’s yours forever. Set up a simple, effective email funnel that builds trust, earns income, and stays low-lift to maintain, no 100-email welcome sequences required.
Step 6: Digital Products That Scale With You
Create a product once, earn from it for months (or years). Whether it’s your first product or you’re reviving an old one, use the Content Question Framework to generate scalable, evergreen ideas that sell for you.
You don’t need a team, a viral moment, or 100 posts to make this work.
Real Student Result: Kristi used the “Know Your Audience GPT” in Module 1 to map out 6 months of blog content based on her avatar’s pain points.
“I had a lot of ideas in my head but wasn’t sure how to execute. I never would’ve known any of this was even possible before.” – Kristi
Wherever You’re Starting—This Program Meets You There
You might be thinking…
- “Can this really help me if I just picked a blog last week?”
- “I’ve been at this for a while, but I’m stuck at 2,000 monthly views. Is this really for me?”
- “I’m running a business, do I really need a blog to make it work?”
Yes. And here’s why:
Profitable Part-Time Blogger™ gives you the full strategy to build a content-powered business with blog-based systems at the core whether you’re starting from scratch or looking to turn your existing traffic into real income.
🛤️ Two Tracks, One Proven Outcome
No matter where you’re starting, the goal is the same:
A calm, profitable, search-backed business that fits your life, and earns like one.
📍 Track 1: The “Get Started” Plan
Perfect if you’re new to blogging like Anita was or content marketing and want to build your site, SEO, and systems the right way so you don’t waste months duct-taping it together later.
📍 Track 2: The “Start Monetizing” Plan
You’ve got posts, traffic, or a digital product like Meggie, but it’s not making consistent money yet.
This path helps you optimize what you’ve built and grow income through affiliates, digital products, sponsors, or client funnels.

Both tracks are fully mapped out month by month.
You just pick your path, and I walk with you the whole way.
What Makes PPTB Transformational —Not Just Informational
Other blogging courses give you info.
This one gives you structure, support, and actual momentum.
You don’t need more hours of video content to squeeze in.
You need the right next step, and someone in your corner helping you take it.
What You Get That Other Courses Don’t
Retainer-Level Strategy (for Less Than $6.85/Day)
You can literally ask me anything. And I’ll actually answer.
This isn’t “drop a question and hope for a VA.” I do live product audits, freebie reviews, keyword help, site feedback, because I like doing it.
(Yes, I’ve audited blogs on my day off just because it’s fun.)
I know the worst part of building a business isn’t the work—it’s not knowing if what you’re doing is even right.
So I fix that.
You get 12 months of personalized support, and I treat your questions like a real retainer client, minus the $3K/month price tag.
Questions from this week alone:
– “Should I rename all my image files for SEO—or is that a waste of time?”
– “Is this content pillar too far from my niche?”
– “Where should I put opt-in forms on my blog posts?”
No question is too small, too messy, or too ‘not ready yet.’
The Blogging Industry’s Only AI-Powered Support That Does The Work For You
Our over 30+ custom GPTs help with writing posts, repurposing content, brainstorming offers, and more, on demand.
Including:
– Repurpose content across platforms (so you don’t have to manually do it!)
– Generate SEO-optimized titles, descriptions, and meta tags
– Write Pinterest descriptions, Twitter threads, and email sequences
– Create alt text for images (you always forget, don’t you?)
– Track ad traffic & expenses easily
Think of it as your blogging VA, without the hefty hourly rate.
No question is too small, too messy, or too ‘not ready yet.’
Implementation Challenges (With Actual Prizes)
Perfectionism keeping you stuck? Quarterly “get-it-done” challenges help you take focused action, on things like launching your first product, rewriting a post, or building your email funnel.
And yes, there are prizes (like 1:1 calls with Nina) to keep it fun and focused.
24/7 Community Support (That Doesn’t Leave You Hanging)
Stuck on a headline? Wondering which blog post to update?
Post it in the private Profitable Part-Time Blogger™ Facebook group and get real feedback from Nina herself, often in less than 24 hours.
From SEO tips to keyword reviews to product brainstorming, this is your go-to team.
“I asked a question and had a personalized video audit from Nina within 14 hours. That kind of support is unheard of.”
Built for How You Learn
Choose your pace and your format:
– Private podcast feeds
– Closed captions + transcripts
– Text walkthroughs + worksheets
– Pre-filled spreadsheets (with formulas!)
– Big fonts, toggle sections, adjustable speed
This isn’t just info. It’s accessible, neurodivergent-friendly action.
Live Quarterly Q&A Calls (That Fit Your Schedule)
Prefer asking live questions? You’ll get:
Quarterly (and sometimes more!) Zoom calls hosted by Nina herself
Rotating times to support multiple time zones
A safe space to get unstuck, get clarity, and see what others are working on
You’re not just stuck in a course portal alone.
You’re part of a living, breathing content-building community.
TLDR: Everything you’d need to ensure no matter your accountability style or question-asking preference, you are 100% supported.
“Before I joined PPTB, I was feeling so scattered and that I was just throwing spaghetti at the wall to see what sticks.
I was overwhelmed with where to start and what was actually worth doing. This was the biggest financial investment I had ever made for my business, so I was nervous but it turned out to be significantly better than any free courses or products I had tried.
The course is organized into digestible chunks that gave me structure and momentum. My sessions have increased, my confidence has increased, and my network of resources has grown more than I expected.
What surprised me most was how many bonuses Nina offers and continues to offer. The ability to get page audits feels so generous. I love having access to her through the Facebook group and seeing how she keeps everything up to date.
If you want to feel confident, take your business seriously, and have the funds..do it. It was perfect for me.”
-Meggie, Content Creator
Wait There’s More!
If You Join Today You’ll Also Get…

The Master Data Studio
No more “what does this even mean?” in Google Analytics.
Nina’s custom dashboard shows you what’s working—pre-filtered, plain-English stats, including rank tracking + audit helpers.

You’re Not Just Learning From One Voice, Quarterly Guest Expert Trainings
Get access to guest-led sessions on topics like:
- Newsletter growth
- Sponsorships & brand deals
- Branding & community building
- Podcasting, YouTube, and more
These trainings are handpicked by Nina (and based on community requests), so they’re always timely, relevant, and beginner-to-intermediate friendly.
Replay library included, with private podcast access too.

The One-Click Kadence Design Library
You’ll also get Nina’s own WordPress design blocks for:
- Affiliate & product CTAs
- Roundups
- Resource/deals pages
- Plug, play, and publish—no code needed

The Master Email Content Bank
- 1 year of done-for-you automation
- 350+ swipeable email ideas for 10+ niches
- Affiliate email + click emails + launch templates
- Subject line generator GPT
- Works with your tone and voice
This isn’t a list of shiny bonuses.
It’s your full content business system, built around how you actually operate.
✅ Real feedback from a real expert
✅ Smart tools to write & rank faster
✅ Templates that do the heavy lifting
✅ Support when you need it most
Why This Actually Works (Without Needing 100K Pageviews)
This isn’t a game of traffic for traffic’s sake.
It’s not about waiting until you hit 100K sessions or spending the next 12 months chasing Google rankings before you make a dollar.
Inside this program, you’ll:
- Start monetizing with as few as 5,000 monthly pageviews
- Learn how to build income from multiple streams—ads, affiliates, products, and more
- Protect your traffic and strategy from constant algorithm shifts
There’s no perfect time, no traffic milestone you need to hit first.
If you’ve got content or the motivation to start building it, this works.
This program was designed to grow with you, not wait until you’re “ready.”
PPTB Student For Long-Haul Ecosystem Builders & Human-Focused Entrepreneurs
“After 12 years of blogging, I had a lack of focus and so much old content to organize. I was feeling stuck.
PPTB changed everything. I created my first freebies and digital products, applied for bundles, got into two, and was invited to summits and collabs. I started a Facebook group that’s helped with audience research.
I also started a weekly newsletter I love sending still at a 60% open rate, 8 months in. I even brushed off my old YouTube channel and linked it to my blog strategy.
I was hesitant at first—cost-wise, I’m super broke. But I don’t regret it for a second. The challenges, the monthly calls, and the group support make everything feel doable.
PPTB didn’t just help me “do SEO it helped me build a whole ecosystem that supports itself and keeps growing.”

Who’s Piloting This Program??
Hey, I’m Nina! A multi-passionate, multi-6-figure blogger, SEO educator, and the founder of She Knows SEO™ (and yes, proud dog mom to Theo 🐾).
After ditching law school for a $200 flight to New Zealand, I started my first travel blog. It flopped—until I built my own system.
Using the Search-Powered Business Framework™, I turned that flop into a flexible, high-traffic, search-powered business. I hit my first $10K passive month within 6 months, grew to $30K months by January 2023, and built a business that kept running even while I was still working full-time in a law firm.
Since then, I’ve helped hundreds of creators, service providers, and blog-based business owners grow algorithm-proof traffic and consistent income—without burning out or becoming content machines.
Now I live life on my own terms: working part-time hours, sipping cappuccinos in Bari, and helping others build calm, profitable, content-powered businesses that scale with their energy (not their hours).
Because blogging isn’t dead—it’s different. And with the right structure and support? It still works ridiculously well.
“… Ok, But Where Are Your Stats, Nina?” Here They Are!


I Don’t Share Income Shots For Safety and FTC Guideline Reasons ❤️
🌟 Real Results
Other programs charge $5K+and still expect you to figure out half of it on your own.
PPTB isn’t priced like that.
Because I built it for people who are serious about creating a search-powered business… even if it’s not full-time (yet).
My promise to you:
✅ No overpriced SEO tools
✅ No upsells halfway through the process
✅ Just one full system, with real support, to help you earn faster (and with less guesswork)
If you actually use PTTB, it pays for itself in MONTHS. Sometimes weeks.
6 Month Payment Plan
$450 / monthFor the folks who need a little more wiggle room in their budget but still want full access to everything.
🔓 12 months of access
💬 Real 1:1 support from me inside the group
📅 You can renew for another 12 months at just 25% of what you originally paid—even if the program price increases.
you’ll get:
Pay in Full
$2,500 / 1 year (Save $200)For the “I’m all in” types who are ready to stop second-guessing and finally make this work.
🔓 12 months of access
💬 Real 1:1 support from me inside the group
📅 You can renew for another 12 months at just 25% of what you originally paid—even if the program price increases.
You’ll Get:
They Weren’t Sure Either — But 100% Said It Was Worth It
You’re not the only one who hesitated.
In our survey of 32 students:
- 100% said the program met or exceeded expectations
- Over 90% named price as their biggest hesitation…
- …and 0% said they regret joining
When asked to describe the PPTB in one word, students said:
Beyond. Supported. Eye-opening.
Transformational. Mind-blowing. Invaluable.
That’s what happens when you stop piecing together freebies and finally get a system that works.
These weren’t just throwaway comments.
They were the words people reached for after building real traffic, income, and confidence even with limited time, low energy, or zero SEO background.
Let this be your sign: If your blog (or blog-shaped idea) is still sitting in your drafts folder… this is your starting point.
Speaking of Emma…
“I had no clue about SEO or how to set up my site and was getting no traffic at all. I rebuilt my site from scratch and audited everything based on the course and immediately, my traffic started to grow.
In the 6 months after implementing Nina’s strategy, our traffic doubled. I made no new posts. I changed nothing else. That growth was purely from setting up my site correctly and doing content audits.
I was nervous to invest. The cost was high, and I wasn’t sure if it would help or what level it was for. But I decided to go for it and this was the only course I’ve ever taken that made me feel truly supported and on track.
The depth of the modules, the scope of topics, the continuous updates it’s all amazing. The Facebook group is a lifeline. The GPTs and trackers have been so helpful. There’s a clear process here that actually works.
If you’re confused about SEO or your traffic isn’t growing or if you just want something that works without overwhelming you—this is the course. Just do it. It’s the only one you’ll ever need.”



–Emma, Small Business Owner – Travel
Not 100% Sure? You Don’t Have to Be. Try it Risk Free!
You don’t have to know exactly how you’ll get to $5K months, yet.
That’s what this program is here for.
You just need a clear, easy-to-follow path that works with your limited time—and real support (like actual walkthroughs, not just a packed group call) when questions pop up or you hit a roadblock.
If you’re reading this and thinking “I really want this to work…”—you’re already further along than you think.
Try the Profitable Part-Time Blogger™ system for 14 days.
If it’s not for you? Check the Refund FAQ as it’s no forms. No fuss. No weird energy.
Because that’s how I’d want to be treated, too.
*Refunds available for pay-in-full purchases only. One refund per person or business.
FAQs
Tried Other SEO & Blogging Courses and Didn’t See a Result? Read This.
You’ve tried other SEO or blogging programs. So had they.
- “I’ve done the big name SEO courses… this one finally clicked.” – Travel Mexico Solo
- “Others were basic. Nina’s had the depth and real support.” – Kara
- “I almost didn’t join because of cost. I’d do it again in a heartbeat.” – Fiona
✅ 32 out of 32 students said it met or exceeded expectations—even those who were nervous about the price.
When you Profitable Part-Time Blogger™ today to begin building a blog-powered business you can count on, here’s what happens next:
1️⃣ Click the payment option below to lock in your spot.
2️⃣ You’ll get INSTANT access to the course, welcome roadmap, GPTs, and private community.
3️⃣ From there? You show up for your blog while this program shows up for you.
🛡️ Backed by a 14-Day Risk-Free Guarantee
P.S. — A Final Note From Nina & Theo
At this point in the page, your cursor might be hovering near that button… and if it’s not? That’s okay too.
This program isn’t for everyone.
If you’re looking for a magic traffic hack or another course you’ll skim and never finish, this isn’t it.

I was once the person googling “how to grow blog traffic” at midnight with 10 tabs open and no idea where to start—before clocking into my 9–5 law office job.
That’s why this isn’t just theory with no receipts to show it’s working STILL as of last week.
And why I don’t leave you to fend for yourself with a pile of lessons but no clear 1-2-3 next step instruction.
I’m here with you in the process.
Every question. Every stuck moment. Every “is this right?” detour. You’ll get real answers, directly from me.
You can close this tab and stay in research mode. Or you can join me (and Theo 🐾) and finally move forward, one supported step at a time.
Whatever you choose, I trust your timing.
But if that time is now (or has been quietly knocking for weeks)?
I’d be honored to help you build your version of a calm, sustainable, search-based business this year.
Want to See More Testimonials?
Click here to read all of the testimonials from people who worked with Nina or took her courses ❤️